Posts Tagged ‘viral video’
Dove takes serious message viral
The most successful recent brand video virals have been humour driven – Heineken, Old Spice, which makes Dove’s top 5 viral unusual, as it makes a serious point about billboard model images to promote Dove’s ‘campaign for real beauty’. It also manages to achieve that difficult social thing of not appearing ‘fake’ in anyway. 11.5 million views to date. There’s no embed code so click to watch here
Posted by Bronwen Moore , 31/08/10,
Roger Federer aces Twitter while Gaga trumps Britney
While Lady Gaga passed Britney Spears and Ashton Kutcher to become the most followed Twitterer ever (like OMG) with 5.7 million followers this week, Roger Federer’s tennis trick viral for Gillette is the most shared video on Twitter (and on all social media), according to the Viral Video Chart. Nothing fake about his talent, though the staging may raise an eyebrow or two?
YouTube launches video chart with surreal dancing cows
YouTube has launched a new function that allows viewers to see what are the most viewed/liked/subscribed videos this week/month and all time. YouTube Charts also happily alerted us to this surreal bovine dance from Brighton based freelance animator- Cyriak, which is number one this week with 4 million+ views.
Heineken ad is fastest rising video on viral chart
The fastest rising video on the UK Viral Video Chart this week is this simple but very funny ad from Heineken, 15+ million views on YouTube, 200K share on Facebook – and it’s not even in English.
GEICO piggy goes ‘wee wee wee’ all the way to the top of viral chart
A car insurance company GEICO has leapt to the top of the Viral Video Chart this week with 18K shares and 1.3 million views on YouTube. A clever but simple creative idea, very well executed.
Is this the best goal celebration ever?
Ahead of all the pop videos in the last 7 days, this goal celebration is the number one viral video worldwide, 10+ million views and 125K Facebook shares.
source: Viral Video Chart
US goes wild for Toyota minivan viral – why?
Toyota has hit viral gold in the US with ‘Swagger Wagon’ its latest video in a comedy series for the Sienna Minivan. A top five shared video in the US charts for over a month, it’s closing in on 5 million views – for a minivan!
Top 5 World Cup brand virals
While official Fifa sponsor Coca Cola has been fighting it out with unaffiliated arch rival Pepsi in the World Cup viral video stakes for the last 3 months, with 853K and 670K views respectively, Nike’s ‘Write the future’ has stormed through to 15m views in just 3 weeks. Carlsberg with 561K and Puma 390K rank fourth and fifth. Here they are:
Old Spice dominates viral video chart
Iconic ’70’s aftershave Old Spice, continues to dominate Ad Age’s viral video charts with positions one and four, while their creative agency, Wieden & Kennedy are also authors of the very clever Tiger Wood’s Nike ad at number two. NMA’s UK viral chart has the latest, ‘Will it blend?’ at the top – ipad version. Here’s all four for Friday:
