paying by iphone for your Starbucks sir?
Posted by Ross Furlong, 24/09/09
In their latest marketing offensive against dwindling sales, Starbucks has announced an iphone application with a barcode feature enabling iphone owning coffee fans to pay with their handset.
It won’t make much impact in the UK just yet as it’s on trial at just 16 stores in Seattle and Silicon Valley, but boy the headlines, 93 stories on UK Google already. This begs the question, should the money for iphone app development really come out of the PR budget?
Such is media interest in iphone applications and Twitter, More »
