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	<title>London PR Agency : Furlong PR &#187; reputation online</title>
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	<description>Furlong PR is a London PR Agency specialising in social media, blogs, SEO &#38; media relations</description>
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	<itunes:summary>Furlong PR is a London PR Agency specialising in social media, blogs, SEO &amp; media relations</itunes:summary>
	<itunes:author>London PR Agency : Furlong PR</itunes:author>
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		<title>Online reputation searches up 41%</title>
		<link>http://www.furlongpr.com/online-reputation-searches-up-41/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=online-reputation-searches-up-41</link>
		<comments>http://www.furlongpr.com/online-reputation-searches-up-41/#comments</comments>
		<pubDate>Mon, 12 Oct 2009 09:38:28 +0000</pubDate>
		<dc:creator>Ross Furlong</dc:creator>
				<category><![CDATA[online reputation]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[online pr]]></category>
		<category><![CDATA[reputation online]]></category>

		<guid isPermaLink="false">http://www.furlongpr.com/?p=1042</guid>
		<description><![CDATA[<p><img class="alignleft size-full wp-image-1052" title="geraldratnerbook1" src="http://www.furlongpr.com/wp-content/uploads/2009/10/geraldratnerbook1.jpg" alt="geraldratnerbook1" width="199" height="195" />UK Google search results for online reputation have risen 41% in the last year, according to data from search specialists WhyCommunicate?</p>
<p>Internationally, the US, followed by UK and Germany are the countries running most searches for online reputation with &#8220;online&#8230;</p>]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-1052" title="geraldratnerbook1" src="http://www.furlongpr.com/wp-content/uploads/2009/10/geraldratnerbook1.jpg" alt="geraldratnerbook1" width="199" height="195" />UK Google search results for online reputation have risen 41% in the last year, according to data from search specialists WhyCommunicate?</p>
<p>Internationally, the US, followed by UK and Germany are the countries running most searches for online reputation with &#8220;online reputation management&#8221; and &#8220;bad reputation&#8221; the fastest rising search phrases.</p>
<p>Interest in online pr has grown over the same period by 27%  and micro-blogging (Twitter) by 72%.</p>
<p>Interest in online pr is surfacing more frequently in the media too. Recent news stories include  the LSE&#8217;s findings  that companies with good online reputation grow 4-5 times faster and the slightly surreal recommendation from Gartner that company avatars follow a dress code. Centaur launched a dedicated site to the subject &#8211; Reputation Online last month.<span id="more-1042"></span></p>
<p>Graph from Google:</p>
<p><img class="alignleft size-full wp-image-1089" title="screenhunter_07-oct-12-1031" src="http://www.furlongpr.com/wp-content/uploads/2009/10/screenhunter_07-oct-12-1031.gif" alt="screenhunter_07-oct-12-1031" width="414" height="280" /></p>
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