Skittles up to 4 million Facebook fans with BOGOF offer
Shoe brands VANS and Converse along with Starbucks and Skittles were the four fastest growing Facebook brands this week, according to Inside Facebook, a blog that monitors fan pages.
While VANS and Converse may be benefiting from the consolidation of old Facebook fan pages into one main page, Skittles appears to be growing due to a voucher offer which allows registered fans to buy two packets of Skittles for the price of one (BOGOF).
Outside of consumer brands, the top twenty is dominated by pop stars, footballers and social media games. From a British perspective, good to see hit TV programme House, starring Hugh Laurie make an appearance at number 20 with a gain of 65,800 fans following its return to TV screens last week.
The overall rankings for brands’ fans on Facebook looks like this, Starbucks (6.1m) Coca-Cola (5.1m) Skittles (3.9m) Nutella (3.6m) Pringles (3m).
This week’s fastest risers chart below.












