Comments on: PR to overtake advertising as a marketing priority http://www.furlongpr.com/pr-to-overtake-advertising-as-a-marketing-priority/?utm_source=rss&utm_medium=rss&utm_campaign=pr-to-overtake-advertising-as-a-marketing-priority Furlong PR is a London PR Agency specialising in social media, blogs, SEO & media relations Wed, 09 Nov 2011 19:41:47 +0000 hourly 1 http://wordpress.org/?v=3.1.1 By: Ben Caspersz http://www.furlongpr.com/pr-to-overtake-advertising-as-a-marketing-priority/#comment-1250 Ben Caspersz Fri, 22 Jan 2010 13:12:42 +0000 http://www.furlongpr.com/?p=2135#comment-1250 PR agencies are capable of doing much, much more than enhancing SEO. PR people have masses of accumulated experience of engaging with people, creating meaningful dialogue, using advocacy and mobilising networks, which, in my opinion, positions the PR industry better than any other to take advantage of the business opportunities thrown up by the growth of social media. PR agencies are capable of doing much, much more than enhancing SEO.

PR people have masses of accumulated experience of engaging with people, creating meaningful dialogue, using advocacy and mobilising networks, which, in my opinion, positions the PR industry better than any other to take advantage of the business opportunities thrown up by the growth of social media.

]]> By: Matt http://www.furlongpr.com/pr-to-overtake-advertising-as-a-marketing-priority/#comment-1249 Matt Wed, 13 Jan 2010 07:44:12 +0000 http://www.furlongpr.com/?p=2135#comment-1249 Any reasonable social media 'campaign', i.e. anything other than random updates; an online conversation, a call to action; is going to have been written by someone. And the best people to do this are PR Agencies in my view. They understand publics and relations with them; and they know how to write. The question is, do PR Agencies understand Social Media? Any reasonable social media ‘campaign’, i.e. anything other than random updates; an online conversation, a call to action; is going to have been written by someone. And the best people to do this are PR Agencies in my view. They understand publics and relations with them; and they know how to write.
The question is, do PR Agencies understand Social Media?

]]> By: Kieran http://www.furlongpr.com/pr-to-overtake-advertising-as-a-marketing-priority/#comment-1248 Kieran Tue, 12 Jan 2010 11:49:28 +0000 http://www.furlongpr.com/?p=2135#comment-1248 @Callum, totally agree. The role PR agencies may have with the social media channel isn't clearly defined yet. IMO the growth for PR Agencies is going to be due to their tie in with SEO and their ability to create valuable links. @Callum, totally agree. The role PR agencies may have with the social media channel isn’t clearly defined yet.

IMO the growth for PR Agencies is going to be due to their tie in with SEO and their ability to create valuable links.

]]> By: Callum http://www.furlongpr.com/pr-to-overtake-advertising-as-a-marketing-priority/#comment-1247 Callum Tue, 12 Jan 2010 11:00:58 +0000 http://www.furlongpr.com/?p=2135#comment-1247 Interesting, but I think people are starting to confuse PR and Social Media, when in fact, they are two very different entities. Interesting, but I think people are starting to confuse PR and Social Media, when in fact, they are two very different entities.

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