SEO Auditing
What is a Search Engine Optimisation Audit?
It’s a comprehensive analysis of your existing SEO effectiveness. Due to the nature of the design and build of websites, there is often a significant opportunity to improve the success of your website in the eyes of the major search engines.
Our SEO experts focus on providing a structured analysis of your website: hierarchical structure, technical implementation, content optimisation as well as a range of offsite factors.
The audit report provides a detailed explanation of the issues that are impacting on the SEO performance of your website and in turn its positions against key phrases in the major search engines.
The purpose of the audit is to provide an independent review of all SEO aspects and provision of a series of recommendations and solutions to aid in the improvement of search engine rankings.
What areas do you cover in your SEO Audit?
Our search engine marketing experts will carry out an in-depth analysis of your website and will review the following key areas:
Technical Audit
- Domain issues
- URL structures
- Code structures
- Meta data
- Site submission
- Site analytics
- Site ranking
- Server set up
- Linkage
Content Audit
- Content data
- Duplication
- Key phrase distribution
Offsite Audit
- Linkage
- Reputation management
- Social media
- Competitor analysis
The audit report will provide a non-technical list of identified issues and recommended solutions to address these issues. We will also deliver a series of recommendations for ongoing activities to improve search engine rankings and improved organic traffic volumes.
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