Brookie back online

Exciting news for fans of defunct C4 soap Brookside (and Anna Friel),  C4 has announced it will put around 4000 hours of back catalogue on its 4od catch up service.

Although C4 are playing catch up themselves behind BBC’s iplayer, if you consider how fast internet video content viewing is growing - one in every 35 UK internet views in February was to a video site, according to Hitwise, up from one in 50 a year earlier – C4 are joining the party at a very good time.

Early adopters of video blogging are also seeing the benefits. By far the most clicked on section of one of our client’s sites is their video blog with an average viewing time of minutes compared to a few seconds for written parts of their site.

And the content doesn’t have to be Brookside quality, just well thought out and ideally recorded and edited by a professional camera team.